In the European Union, Google will give Android customers the opportunity to use the services of other organizations as the default search engine.
Although Google has called it an opportunity or option, the US company is practically changing this by complying with the strict EU policies and penalties.
Google is trying to make money on this compelling change. Competing search engines will have to compete for the opportunity. The search engine that Google will choose next will pay the company a price, according to the BBC.
European Commission fined Google for allegedly abusing its own power The company then decided to give other search engines a chance on the Android device.
Google has been warned by a rival company after its decision that it could reduce its Android subscribers.
“If the highest paid company wins the auction and if it is not the best search engine, then the biggest loser here will be the customer,” said Mark Al-Hames, CEO of Klickz, Germany-based search engine company.
“The choice here should be the most personal or innovative service organization,” added Mark.
The European Commission fined Google 10 million euros in July for allegedly abusing its power in the market.
Now the company says customers in the European Economic Area bigger than the European Union will see four options for the default search engine on their device. One of these will always be Google. The remaining three will be the highest paid institutions at auction. Different auctions will be called for different countries.
A Google spokeswoman said, “It is true that the new screen will be shown on auction basis.”
According to a web page of the US search engine giant, “Google and the auction winners will be shown randomly on the screen when selected.”
It has been reported that only those areas where Android phones will have Google search engine already installed will be given new selection options.